Commercial photography is a specialized field focused on creating images for business purposes, often used in advertising, marketing, and product promotion. It encompasses various types, such as product photography, fashion shoots, corporate portraits, and food photography. The goal is to capture high-quality, visually appealing images that enhance brand identity, attract consumers, and effectively communicate the message or essence of a product or service. Commercial photographers often work closely with marketing teams and creative directors to ensure the imagery aligns with the overall campaign strategy, delivering results that drive engagement and sales.
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